The google investor: google's big opportunity in display advertising read more: http://www.businessinsider.com/the-google-investor-march-1-2011-2#ixzz1ud0959hx
GOOG Flat With Tech
U.S. markets are diving as oil is climbing close to $99. Shares of GOOG are flat with the rest of tech. Upcoming catalysts include Android momentum on smartphones and tablets; regaining ground in China and pushing into other emerging markets; updated software, adoption and media partners for Google TV; and progress in other newer initiatives (location-based services, mapping, gaming, etc.). The stock trades at approximately 15x Enterprise Value / EBIT, inexpensive relative to historical trading levels and the broader Internet group.
Google Sees A Big Opportunity In Display Advertising (The Wall Street Journal)
At Morgan Stanley's Media & Telecom Conference, Neal Mohan, Google's vice president for product management, said the online display advertising market could top $100 billion over the next few years, about 4 to 5 times what it is now, representing a large opportunity for the search giant. Given Google's display advertising business hit a $2.5 billion annualized revenue run rate in the third quarter last year, the company has less than 10% market share. He also said that its YouTube video site is monetizing more than two billion views per week.
Google Starts Cleaning Up Search (The Wall Street Journal)
Vivek Wadhwa, a former technology executive and a visiting scholar at the University of California at Berkeley says: "The problem is that content on the internet is growing exponentially and the vast majority of this content is spam. Google has become a jungle." In response to recent criticism, Google changed its mathematical formula in order to better weed out "low-quality" sites that offer users little value. About 12% of U.S.-based queries would be affected by the change.
China Unicom Taking On Apple And Google In Homeland (CNet)
China Unicom plans to introduce its own mobile operating system to compete head-to-head with Apple's iPhone/iOS and Google's Android OS in China. The new operating system, known as WoPhone, is based on Linux and it's geared toward mobile handsets and tablets. The company hopes it will help develop 3G wireless devices more rapidly. China Unicom has 170 million mobile subscribers, with only 16 million on 3G.
Mobile Adoption Happening Quicker Than Google Predicted (Search Engine Land)
Speaking at the IAB Annual Leadership Meeting, Google CEO Eric Schmidt says adoption of the company’s mobile services has happened more quickly than expected. “It’s happening, and it’s happening faster. We look at the charts internally, and it’s happening faster than all of our predictions.” As an example, Google sees 200 million mobile playbacks of content on YouTube per day. Yes, but that's across all phones.
Google Backs Weather Insurance Start-Up (Reuters)
Khosla and Google Ventures have invested $42 million in a start-up WeatherBill, which helps insure farmers against losses from increasingly volatile global weather. The team of software engineers and climatologists collates weather data from various sources, then sells insurance based on statistical analysis. The company was founded by ex-Google employees David Friedberg and Siraj Khaliq.
Daily Trader: Short Demand Media, Long Google (SeekingAlpha)
Google has clearly declared war on “content farms” such as Demand Media with the new search update and ranking algorithm. Demand will face a mild headwind going forward that can be expected to increase to gale forces for the lowest value content. Might not be the best investment until the company can show that it is able to adapt to the changes made. One way to play